{"id":2550,"date":"2022-06-13T10:15:39","date_gmt":"2022-06-13T08:15:39","guid":{"rendered":"https:\/\/techleap-design.nl\/techleap\/?p=2550"},"modified":"2023-12-21T15:20:31","modified_gmt":"2023-12-21T14:20:31","slug":"how-rob-van-den-heuvel-built-europe-s-1-shipping-platform-with-sendcloud","status":"publish","type":"post","link":"https:\/\/techleap.nl\/blog\/how-rob-van-den-heuvel-built-europe-s-1-shipping-platform-with-sendcloud\/","title":{"rendered":"How Rob van den Heuvel built Europe&#8217;s #1 shipping platform with Sendcloud"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-18hdufo-42582efc04ccaefb3e7a9c2d25e0749d\">\n.avia-section.av-18hdufo-42582efc04ccaefb3e7a9c2d25e0749d{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='header-blog'  class='avia-section av-18hdufo-42582efc04ccaefb3e7a9c2d25e0749d alternate_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2550'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-15qnqwk-dc06b6b044d63f8eb332b8f505120424 sc-av_one_half av-equal-height-column-flextable'><div  class='flex_column av-15qnqwk-dc06b6b044d63f8eb332b8f505120424 av_one_half  avia-builder-el-1  el_before_av_one_half  avia-builder-el-first  first flex_column_table_cell av-equal-height-column av-align-middle  '     ><p><div  class='av-post-metadata-container av-locori43-50c11b7068cae7ac7dd2c8ca00c244c2 av-metadata-container-align-left  avia-builder-el-2  el_before_av_heading  avia-builder-el-first  av-metadata-container-1'><div class='av-post-metadata-container-inner'><span class=\"av-post-metadata-content av-post-metadata-meta-content\"><span class=\"av-post-metadata-content av-post-metadata-published\"><span class=\"av-post-metadata-published-date\" >June 13, 2022<\/span><\/span><\/span><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-117j6v8-82c0a63c8fedc5dfa2c6b7febe132275\">\n#top .av-special-heading.av-117j6v8-82c0a63c8fedc5dfa2c6b7febe132275{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-117j6v8-82c0a63c8fedc5dfa2c6b7febe132275 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-117j6v8-82c0a63c8fedc5dfa2c6b7febe132275 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-117j6v8-82c0a63c8fedc5dfa2c6b7febe132275 av-special-heading-h1 blockquote modern-quote  avia-builder-el-3  el_after_av_post_metadata  avia-builder-el-last '><h1 class='av-special-heading-tag'  itemprop=\"headline\"  >How Rob van den Heuvel built Europe\u2019s #1 shipping platform with Sendcloud<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/p><\/div><div class='av-flex-placeholder'><\/div><div  class='flex_column av-y8liwk-e0bbfca7a2272ea72a954823c9f13cd1 av_one_half  avia-builder-el-4  el_after_av_one_half  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-middle  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-vvsyxg-c3aeb9fecaedfcf32db6ccd823ac3837\">\n.avia-image-container.av-vvsyxg-c3aeb9fecaedfcf32db6ccd823ac3837 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-vvsyxg-c3aeb9fecaedfcf32db6ccd823ac3837 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-vvsyxg-c3aeb9fecaedfcf32db6ccd823ac3837 av-styling- avia-align-center  avia-builder-el-5  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2555 avia-img-lazy-loading-not-2555 avia_image ' src=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/rob-van-den-heuvel-co-founder-sendcloud-in-the-techleap-scale-lab-podcast.webp\" alt='' title='rob van den heuvel co-founder sendcloud in the techleap scale lab podcast'  height=\"567\" width=\"800\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/rob-van-den-heuvel-co-founder-sendcloud-in-the-techleap-scale-lab-podcast.webp 800w, https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/rob-van-den-heuvel-co-founder-sendcloud-in-the-techleap-scale-lab-podcast-300x213.webp 300w, https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/rob-van-den-heuvel-co-founder-sendcloud-in-the-techleap-scale-lab-podcast-768x544.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" 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Autoclose: 1 --><\/div><\/div><\/main><!-- close content main element --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-u4ty9w-fa2cf5077c88f5a8f1e92e8be0ee90ad\">\n.avia-section.av-u4ty9w-fa2cf5077c88f5a8f1e92e8be0ee90ad{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='content-blog'  class='avia-section av-u4ty9w-fa2cf5077c88f5a8f1e92e8be0ee90ad alternate_color avia-section-default avia-no-border-styling  avia-builder-el-6  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2550'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-tno0wk-19b821c824dfc5d44f6fb23273a6ef1e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"c\">\n<h4 class=\"opening-text\">In this episode of The Scale Lab, Constantijn &amp; Joe meet CEO of Sendcloud &#8211; Rob van den Heuvel. Tune in for an honest talk about Rob\u2019s founder learnings and advice for first-time entrepreneurs. How did Sendcloud achieve its success? We\u2019ve outlined some scaling secrets shared by Rob within the following blog.<\/h4>\n<\/div>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3mh76u-e0456cfb9398e37e1022e6e333022332\">\n#top .hr.hr-invisible.av-3mh76u-e0456cfb9398e37e1022e6e333022332{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-3mh76u-e0456cfb9398e37e1022e6e333022332 hr-invisible  avia-builder-el-8  el_after_av_textblock  el_before_av_sidebar '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='avia-builder-widget-area clearfix  avia-builder-el-9  el_after_av_hr  avia-builder-el-last '><div id=\"avia_auto_toc-2\" class=\"widget clearfix avia-widget-container avia_auto_toc avia_no_block_preview\"><div class=\"avia-preview-headline\">techleap Table of Contents<\/div><div class=\"avia-preview-info\">Title: <\/div><div class=\"avia-preview-in-front\">Table can only be rendered in frontend.<\/div><\/div><\/div>\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_section-e36520a019b10af33f5ed0aac81deb01\">\n.avia-section.av-av_section-e36520a019b10af33f5ed0aac81deb01{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='content-blog-2c'  class='avia-section av-av_section-e36520a019b10af33f5ed0aac81deb01 alternate_color avia-section-default avia-no-border-styling  avia-builder-el-10  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2550'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-av_one_half-b6b9eddab13d6a6b7281b4a21a2ac578 sc-av_one_half av-equal-height-column-flextable'><div  class='flex_column av-av_one_half-b6b9eddab13d6a6b7281b4a21a2ac578 av_one_half  avia-builder-el-11  el_before_av_one_half  avia-builder-el-first  first flex_column_table_cell av-equal-height-column av-align-middle  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lnn3f8dl-539b7e507b97002d9cd0fa08e3434691\">\n.avia-image-container.av-lnn3f8dl-539b7e507b97002d9cd0fa08e3434691 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-lnn3f8dl-539b7e507b97002d9cd0fa08e3434691 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-lnn3f8dl-539b7e507b97002d9cd0fa08e3434691 av-styling-no-styling avia-align-center  avia-builder-el-12  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2554 avia-img-lazy-loading-not-2554 avia_image ' src=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/rob-van-den-heuvel-ceo-and-co-founder-of-sendcloud-500x500.webp\" alt='' title='rob van den heuvel ceo and co-founder of sendcloud'  height=\"500\" width=\"500\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/rob-van-den-heuvel-ceo-and-co-founder-of-sendcloud-500x500.webp 500w, https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/rob-van-den-heuvel-ceo-and-co-founder-of-sendcloud-80x80.webp 80w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/div><\/div><\/div><\/div><div class='av-flex-placeholder'><\/div><div  class='flex_column av-av_one_half-bccacfa1ed122d1a9e6b145fc1a48e33 av_one_half  avia-builder-el-13  el_after_av_one_half  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-middle  '     ><section  class='av_textblock_section av-locoxpm8-51330210922c7010cfcc15094e198d37 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Biography &#8211; Rob van den Heuvel<\/h3>\n<p><a href=\"https:\/\/www.sendcloud.com\/\" target=\"_blank\" rel=\"noopener\">Sendcloud<\/a>\u00a0is a young, self-made entrepreneur. Already during his student days, Rob took his first steps into the world of e-commerce by building his own online store. He quickly spotted the opportunities in a dispersed European parcel shipping market and launched\u00a0<a href=\"https:\/\/www.sendcloud.com\/\" target=\"_blank\" rel=\"noopener\">Sendcloud<\/a>\u00a0in 2012 with two partners. The SaaS company is now active in 8 countries. With his talent for trading, Rob now runs the successful scale-up out of Eindhoven, the Netherlands. Over the years Rob gained lots of experience in the field of logistics and e-commerce.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lnin7dil-690e09858cada6a8329eb467c4706a90\">\n.avia-section.av-lnin7dil-690e09858cada6a8329eb467c4706a90{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='content-blog2'  class='avia-section av-lnin7dil-690e09858cada6a8329eb467c4706a90 alternate_color avia-section-default avia-no-border-styling  avia-builder-el-15  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2550'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-7e501g-35909eb2a2b69d0f09f12f6effe013ed '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"modular-text section\" data-section=\"&#091;00:03:04&#093; Joe: When did you know you had a product-market fit with Sendcloud?\">\n<div class=\"c\">\n<h3>[00:03:04] Joe: When did you know you had a product-market fit with Sendcloud?<\/h3>\n<div>\n<p><b>Rob<\/b>: We knew we had product-market fit back in 2012 because we had an online store as the core business at the time, so we knew exactly what problems ecommerce businesses encountered. Basically, through\u00a0<a href=\"https:\/\/www.sendcloud.com\/\" target=\"_blank\" rel=\"noopener\">Sendcloud<\/a>, we solved our own issues.<\/p>\n<p>In my opinion, we also started tackling those issues with the right priority. We didn\u2019t start a platform with 100 different shipping partners and 50 different e-commerce integrations. We took it one step at a time and began by dealing with the biggest problems we encountered.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"modular-image section\" data-section=\"\"><\/div>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3t4eau-910c2d984477e6f517f48168ab10174c\">\n#top .hr.hr-invisible.av-3t4eau-910c2d984477e6f517f48168ab10174c{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-3t4eau-910c2d984477e6f517f48168ab10174c hr-invisible  avia-builder-el-17  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-locp6gt1-d067115971b8ac6eddcc2106e3d119a9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>[00:04:48] Constantijn: What was the major issue you wanted to solve?<\/h3>\n<p>We were students when we started running our own online store. Once you received an order it was nice, payments already went automatically, but once you actually had to ship your order it got complex. We didn\u2019t want to do all the manual work that you had to do back then.<\/p>\n<p>For example, the Dutch post used an outdated offline Windows programme, which meant that we had to copy-paste every single order, as well as the person\u2019s contact details, address, etc. Naturally, you make mistakes, as there were no automated checks. Even though all this information was already registered in our online store, we weren\u2019t able to just send a request to the Dutch postal services for a shipping label. Back then, things were really complex and the fees we were paying per parcel were way too high.<\/p>\n<p>So we decided to solve it ourselves. The first thing we did was negotiating with the Dutch post for cheaper shipping fees. We saw the need for a solution like\u00a0<a href=\"https:\/\/www.sendcloud.com\/\" target=\"_blank\" rel=\"noopener\">Sendcloud<\/a>, as lots of people with small businesses were complaining about the same things we experienced across various online forums. This is when we knew there is a bigger mission to accomplish than selling phone accessories online, which, of course, is also nice.<\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2v0h1y-57bbae4b6c1ac44fa2f8360f477d61ed\">\n#top .hr.hr-invisible.av-2v0h1y-57bbae4b6c1ac44fa2f8360f477d61ed{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2v0h1y-57bbae4b6c1ac44fa2f8360f477d61ed hr-invisible  avia-builder-el-19  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-locp2qpp-0d9bb1b43b0be3bb901556501c2db588\">\n.avia-image-container.av-locp2qpp-0d9bb1b43b0be3bb901556501c2db588 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-locp2qpp-0d9bb1b43b0be3bb901556501c2db588 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-locp2qpp-0d9bb1b43b0be3bb901556501c2db588 av-styling- avia-align-center  avia-builder-el-20  el_after_av_hr  el_before_av_textblock '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2553 avia-img-lazy-loading-not-2553 avia_image ' src=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/the-sendcloud-co-founders.webp\" alt='' title='the sendcloud co-founders'  height=\"534\" width=\"800\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/the-sendcloud-co-founders.webp 800w, https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/the-sendcloud-co-founders-300x200.webp 300w, https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/the-sendcloud-co-founders-768x513.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/div><\/div>\n<section  class='av_textblock_section av-locp35sa-16b51be4a72b3fd3c615b9b252da8b88 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"modular-text section\" data-section=\"&#091;00:03:04&#093; Joe: When did you know you had a product-market fit with Sendcloud?\">\n<div class=\"c\">\n<div class=\"modular-text section\" data-section=\"&#091;00:06:38&#093; Constantijn: What made Sendcloud really take off?\">\n<div class=\"c\">\n<h3>[00:06:38] Constantijn: What made Sendcloud really take off?<\/h3>\n<div>\n<p><b>Rob:\u00a0<\/b>It didn&#8217;t really take off. It incrementally grew. For the first couple of hundred customers, we just told the story of our solution, what made us create it and what e-commerce problems it can help solve. Shipping cheaper through a more efficient platform was a no-brainer for most of them. So one can say we were doing sales on the phone.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"modular-text section\" data-section=\"&#091;00:04:48&#093; Constantijn: What was the major issue you wanted to solve?\">\n<div class=\"c\">\n<div><\/div>\n<\/div>\n<\/div>\n<div class=\"modular-image section\" data-section=\"\"><\/div>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ktdowk-8d4cf7ff79676a6f32b0ab6e9fe53a4e\">\n#top .hr.hr-invisible.av-ktdowk-8d4cf7ff79676a6f32b0ab6e9fe53a4e{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-ktdowk-8d4cf7ff79676a6f32b0ab6e9fe53a4e hr-invisible  avia-builder-el-22  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-locp77w2-8eb2e9d3017e17c0caedb899621852d0 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"modular-text section\" data-section=\"&#091;00:03:04&#093; Joe: When did you know you had a product-market fit with Sendcloud?\">\n<div class=\"c\">\n<div class=\"modular-text section\" data-section=\"&#091;00:06:38&#093; Constantijn: What made Sendcloud really take off?\">\n<div class=\"c\">\n<div>\n<div class=\"modular-text section\" data-section=\"&#091;00:08:35&#093; Constantijn: You\u2019ve been financing Sendcloud through your ecommerce business for a while. You must have come to a point when you needed external capital to continue growing. Can you take us through that journey?\">\n<div class=\"c\">\n<h3>[00:08:35] Constantijn: You\u2019ve been financing Sendcloud through your ecommerce business for a while. You must have come to a point when you needed external capital to continue growing. Can you take us through that journey?<\/h3>\n<div>\n<p><b>Rob:\u00a0<\/b>We launched\u00a0<a href=\"https:\/\/www.sendcloud.com\/\" target=\"_blank\" rel=\"noopener\">Sendcloud<\/a> in 2012. Two and a half years later we had around 500 customers, so we started thinking about bringing additional capital. We managed to raise our first funding round, which was around \u20ac150K and was perceived by us like a ton of money. Eventually, six months later we ran out of it and had to raise another round and that\u2019s how you get into it.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"modular-text section\" data-section=\"&#091;00:08:35&#093; Constantijn: You\u2019ve been financing Sendcloud through your ecommerce business for a while. You must have come to a point when you needed external capital to continue growing. Can you take us through that journey?\">\n<div class=\"c\">\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"modular-text section\" data-section=\"&#091;00:04:48&#093; Constantijn: What was the major issue you wanted to solve?\">\n<div class=\"c\">\n<div><\/div>\n<\/div>\n<\/div>\n<div class=\"modular-image section\" data-section=\"\"><\/div>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2jy0x2-b1bbaacf307738d7b89970e41e768a18\">\n#top .hr.hr-invisible.av-2jy0x2-b1bbaacf307738d7b89970e41e768a18{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2jy0x2-b1bbaacf307738d7b89970e41e768a18 hr-invisible  avia-builder-el-24  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-locp7fyj-1d70910953b3307701aeca17c108c29f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>[00:10:32] Constantijn: When was the moment when you started really looking for the kind of investor who could take your business to another level?<\/h3>\n<div>\n<p><b>Rob:\u00a0<\/b>Before we started raising external funding, we understood that we would need smart people who could really help us. For the first round, we selected two angels with who we had the best personal connection and who could add value to our business. I think going for the strongest personal connection is really important when it comes to choosing investors.<\/p>\n<\/div>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2ufwba-f743d3d41ea9580ebd1b2f1108c5f624\">\n#top .hr.hr-invisible.av-2ufwba-f743d3d41ea9580ebd1b2f1108c5f624{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2ufwba-f743d3d41ea9580ebd1b2f1108c5f624 hr-invisible  avia-builder-el-26  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-locp3gb8-074bc6e021b883e8c7c3e93e90d392bf\">\n.avia-image-container.av-locp3gb8-074bc6e021b883e8c7c3e93e90d392bf img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-locp3gb8-074bc6e021b883e8c7c3e93e90d392bf .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-locp3gb8-074bc6e021b883e8c7c3e93e90d392bf av-styling- avia-align-center  avia-builder-el-27  el_after_av_hr  el_before_av_textblock '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2552 avia-img-lazy-loading-not-2552 avia_image ' src=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/sendcloud-sending-out-a-parcel.webp\" alt='' title='sendcloud sending out a parcel'  height=\"533\" width=\"800\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/sendcloud-sending-out-a-parcel.webp 800w, https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/sendcloud-sending-out-a-parcel-300x200.webp 300w, https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/sendcloud-sending-out-a-parcel-768x512.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/div><\/div>\n<section  class='av_textblock_section av-locp3x2u-5f9e6b68f2144608942f1c64628c5cc5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"modular-text section\" data-section=\"&#091;00:03:04&#093; Joe: When did you know you had a product-market fit with Sendcloud?\">\n<div class=\"c\">\n<div class=\"modular-text section\" data-section=\"&#091;00:06:38&#093; Constantijn: What made Sendcloud really take off?\">\n<div class=\"c\">\n<h3>[00:15:08] Constantijn: You\u2019ve been growing extremely fast, especially during COVID. I assume hiring had a big stake in this. Could you pinpoint a few hires that really made an impact?<\/h3>\n<div>\n<p><b>Rob:\u00a0<\/b>I think one of our key hires was our CTO &#8211; Tim &#8211; who really scaled our engineering team within the last six or seven years. We also hired a few senior engineers in our early days, which was a very expensive move for us back then, but those employees are still working with us and continue accelerating our product development, so it was the right strategic decision for us after all.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"modular-text section\" data-section=\"&#091;00:10:32&#093; Constantijn: When was the moment when you started really looking for the kind of investor who could take your business to another level?\">\n<div class=\"c\">\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"modular-text section\" data-section=\"&#091;00:04:48&#093; Constantijn: What was the major issue you wanted to solve?\">\n<div class=\"c\">\n<div><\/div>\n<\/div>\n<\/div>\n<div class=\"modular-image section\" data-section=\"\"><\/div>\n<\/div><\/section>\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_section-e36520a019b10af33f5ed0aac81deb01\">\n.avia-section.av-av_section-e36520a019b10af33f5ed0aac81deb01{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='content-blog-2c'  class='avia-section av-av_section-e36520a019b10af33f5ed0aac81deb01 alternate_color avia-section-default avia-no-border-styling  avia-builder-el-29  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2550'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-av_one_half-b6b9eddab13d6a6b7281b4a21a2ac578 sc-av_one_half av-equal-height-column-flextable'><div  class='flex_column av-av_one_half-b6b9eddab13d6a6b7281b4a21a2ac578 av_one_half  avia-builder-el-30  el_before_av_one_half  avia-builder-el-first  first flex_column_table_cell av-equal-height-column av-align-middle  '     ><section  class='av_textblock_section av-locp4z5d-b8b72072dc9e3382909f5255d2d80815 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>Want to hear the full Sendcloud story?<\/h2>\n<div class=\"big\">\n<p>And hear the key lessons Rob has learned when expanding abroad? Listen to the full episode via Anchor, Spotify, or Apple Podcast!<\/p>\n<\/div>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-locp5edh-b41ebfe21c5d00c49b7facaad196dafe-wrap avia-button-left  avia-builder-el-32  el_after_av_textblock  avia-builder-el-last  tl-custom-bt-or'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-locp5edh-b41ebfe21c5d00c49b7facaad196dafe\">\n#top #wrap_all .avia-button.av-locp5edh-b41ebfe21c5d00c49b7facaad196dafe{\nfont-size:17px;\nborder-style:none;\nborder-radius:0 0 0 0;\nbox-shadow:none;\ntransition:all 0.4s ease-in-out;\npadding:11px 26px 11px 26px;\n}\n#top #wrap_all .avia-button.av-locp5edh-b41ebfe21c5d00c49b7facaad196dafe:hover{\ncolor:black;\nopacity:1;\ntransition:all 0.4s ease-in-out;\n}\n#top #wrap_all.avia-button.av-locp5edh-b41ebfe21c5d00c49b7facaad196dafe:hover .avia_button_background{\nborder-radius:0 0 0 0;\n}\n<\/style>\n<a href=\"https:\/\/anchor.fm\/techleapnl\/episodes\/Episode-22-How-Rob-van-den-Heuvel-built-Europes-1-shipping-platform-with-Sendcloud-e1iuda2\" class=\"avia-button av-locp5edh-b41ebfe21c5d00c49b7facaad196dafe avia-icon_select-no avia-size-large avia-position-left avia-color-theme-color-highlight avia-font-color-black\" target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >Listen now<\/span><span class='avia_button_background avia-button avia-color-theme-color-highlight' ><\/span><\/a><\/div><\/p><\/div><div class='av-flex-placeholder'><\/div><div  class='flex_column av-av_one_half-bccacfa1ed122d1a9e6b145fc1a48e33 av_one_half  avia-builder-el-33  el_after_av_one_half  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-middle  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6v6swm-f76ce69bdd90700dc903f75349a7ef3e\">\n.avia-image-container.av-6v6swm-f76ce69bdd90700dc903f75349a7ef3e img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-6v6swm-f76ce69bdd90700dc903f75349a7ef3e .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-6v6swm-f76ce69bdd90700dc903f75349a7ef3e av-styling-no-styling avia-align-center  avia-builder-el-34  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2551 avia-img-lazy-loading-not-2551 avia_image ' src=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/sendcloud-x-the-scale-lab-by-techleap-500x500.webp\" alt='' title='sendcloud x the scale lab by techleap'  height=\"500\" width=\"500\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/sendcloud-x-the-scale-lab-by-techleap-500x500.webp 500w, https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/10\/sendcloud-x-the-scale-lab-by-techleap-80x80.webp 80w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/div><\/div><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6fnsec-d567ad56378f502d736a717e9e48bb88\">\n.avia-section.av-6fnsec-d567ad56378f502d736a717e9e48bb88{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='related-posts'  class='avia-section av-6fnsec-d567ad56378f502d736a717e9e48bb88 alternate_color avia-section-default avia-no-border-styling  avia-builder-el-35  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2550'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4a1xp0-5b5f73cc11492dbac4402544d1fa5b75\">\n#top .av-special-heading.av-4a1xp0-5b5f73cc11492dbac4402544d1fa5b75{\npadding-bottom:40px;\n}\nbody .av-special-heading.av-4a1xp0-5b5f73cc11492dbac4402544d1fa5b75 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-4a1xp0-5b5f73cc11492dbac4402544d1fa5b75 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-4a1xp0-5b5f73cc11492dbac4402544d1fa5b75 av-special-heading-h2 blockquote modern-quote modern-centered  avia-builder-el-36  el_before_av_postslider  avia-builder-el-first '><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Related articles<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n<div  data-slideshow-options=\"{&quot;animation&quot;:&quot;fade&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:&quot;7&quot;,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;show_slide_delay&quot;:90}\" class='avia-content-slider avia-content-slider-active avia-content-slider1 avia-content-slider-odd  avia-builder-el-37  el_after_av_heading  avia-builder-el-last  av-slideshow-ui av-control-default   av-no-slider-navigation av-slideshow-autoplay av-loop-endless av-loop-manual-endless '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Blog\" ><div class=\"avia-content-slider-inner\"><div class=\"slide-entry-wrap\"><article class='slide-entry flex_column  post-entry post-entry-4846 slide-entry-overview slide-loop-1 slide-parity-odd  av_one_third first real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href=\"https:\/\/techleap.nl\/blog\/prinsjesdag-2023-key-takeaways-from-budget-day-for-the-dutch-startup-and-scaleup-community\/\" data-rel=\"slide-1\" class=\"slide-image\" title=\"Prinsjesdag 2023: Key takeaways from Budget Day for the Dutch startup and scaleup community\"><img decoding=\"async\" fetchpriority=\"high\" width=\"495\" height=\"400\" src=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/12\/Prinsjesdag-2023-495x400.webp\" class=\"wp-image-4848 avia-img-lazy-loading-not-4848 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/techleap.nl\/blog\/prinsjesdag-2023-key-takeaways-from-budget-day-for-the-dutch-startup-and-scaleup-community\/\" title=\"Prinsjesdag 2023: Key takeaways from Budget Day for the Dutch startup and scaleup community\">Prinsjesdag 2023: Key takeaways from Budget Day for the Dutch startup and scaleup community<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2023-09-25T12:31:47+02:00\" >September 25, 2023<\/time><div class=\"slide-meta-del\">\/<\/div><div class=\"slide-meta-comments\"><a href=\"https:\/\/techleap.nl\/blog\/prinsjesdag-2023-key-takeaways-from-budget-day-for-the-dutch-startup-and-scaleup-community\/#respond\">0 Comments<\/a><\/div><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/techleap.nl\/blog\/prinsjesdag-2023-key-takeaways-from-budget-day-for-the-dutch-startup-and-scaleup-community\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span 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itemprop='name'>Sylvie<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2022-06-13T10:15:39+02:00\" >2023-09-25 12:31:47<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-03-25 13:01:01<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Prinsjesdag 2023: Key takeaways from Budget Day for the Dutch startup and scaleup community<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-887 slide-entry-overview slide-loop-2 slide-parity-even  av_one_third  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href=\"https:\/\/techleap.nl\/blog\/from-a-submarine-engineer-to-a-successful-ceo-how-sid-sijbrandij-redefined\/\" data-rel=\"slide-1\" class=\"slide-image\" title=\"From a submarine engineer to a successful CEO: How Sid Sijbrandij redefined the world of SaaS with GitLab\"><img decoding=\"async\" fetchpriority=\"high\" width=\"495\" height=\"400\" src=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/08\/GitLab-1-495x400.webp\" class=\"wp-image-4118 avia-img-lazy-loading-not-4118 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/techleap.nl\/blog\/from-a-submarine-engineer-to-a-successful-ceo-how-sid-sijbrandij-redefined\/\" title=\"From a submarine engineer to a successful CEO: How Sid Sijbrandij redefined the world of SaaS with GitLab\">From a submarine engineer to a successful CEO: How Sid Sijbrandij redefined the world of SaaS with GitLab<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2023-08-23T12:13:30+02:00\" >August 23, 2023<\/time><div class=\"slide-meta-del\">\/<\/div><div class=\"slide-meta-comments\"><a href=\"https:\/\/techleap.nl\/blog\/from-a-submarine-engineer-to-a-successful-ceo-how-sid-sijbrandij-redefined\/#respond\">0 Comments<\/a><\/div><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/techleap.nl\/blog\/from-a-submarine-engineer-to-a-successful-ceo-how-sid-sijbrandij-redefined\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/08\/GitLab-1.webp<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1133<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1600<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Sylvie<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/techleap-design.nl\/techleap\/wp-content\/uploads\/sites\/2\/2023\/11\/Techleap_Logo_BrandBlack_Techleap_Logo_Reversed.svg<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Sylvie<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2022-06-13T10:15:39+02:00\" >2023-08-23 12:13:30<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2023-12-21 15:48:01<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>From a submarine engineer to a successful CEO: How Sid Sijbrandij redefined the world of SaaS with GitLab<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-848 slide-entry-overview slide-loop-3 slide-parity-odd  post-entry-last  av_one_third  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href=\"https:\/\/techleap.nl\/blog\/12-things-you-should-know-about-adyens-success-story-podcast-with-pieter-van-der-does-ceo-at-adyen\/\" data-rel=\"slide-1\" class=\"slide-image\" title=\"12 things you should know about Adyen\u2019s success story &#8211; podcast with Pieter van der Does, CEO at Adyen\"><img decoding=\"async\" fetchpriority=\"high\" width=\"495\" height=\"400\" src=\"https:\/\/techleap.nl\/wp-content\/uploads\/sites\/2\/2023\/08\/Adyen-1-495x400.webp\" class=\"wp-image-4232 avia-img-lazy-loading-not-4232 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/techleap.nl\/blog\/12-things-you-should-know-about-adyens-success-story-podcast-with-pieter-van-der-does-ceo-at-adyen\/\" title=\"12 things you should know about Adyen\u2019s success story &#8211; podcast with Pieter van der Does, CEO at Adyen\">12 things you should know about Adyen\u2019s success story &#8211; podcast with Pieter van der Does, CEO at Adyen<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" 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>2023-12-20 18:00:11<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>12 things you should know about Adyen\u2019s success story &#8211; podcast with Pieter van der Does, CEO at Adyen<\/span><\/span><\/span><\/article><\/div><\/div><\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":2555,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[44,45],"acf":[],"_links":{"self":[{"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/posts\/2550"}],"collection":[{"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/comments?post=2550"}],"version-history":[{"count":24,"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/posts\/2550\/revisions"}],"predecessor-version":[{"id":2929,"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/posts\/2550\/revisions\/2929"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/media\/2555"}],"wp:attachment":[{"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/media?parent=2550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/categories?post=2550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techleap.nl\/wp-json\/wp\/v2\/tags?post=2550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}